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<<-- Go Back
To discover what your home is worth in today's local market, click here! |
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- Introduction: Emotion vs. Reason
- De-Personalizing the House
- Removing Clutter, Though You May Not Think of it as Clutter
- Fixing Up the House Interior
- Fixing up Outside the House
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- Meeting with Realtors
- Which Realtor Do You Choose?
- What Happens Behind the Scenes
- Dropping Your Price ...Too Late
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- Open Listings
- One - Time Show
- Exclusive Agency Listings
- Exclusive Right to Sell
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- Price and Terms of Sale
- Lockbox - Yes or No?
- Real Estate Commission
- Multiple Listing Service
- Agency Duties of a Listing Agent
- Resolution of Disputes
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- Is the Commission Negotiable?
- How and When the Commission is Earned
- "Hot" Market Under-Pricing Strategy - Commission Issues
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- The "Real" Role of a Listing Agent
- Preliminary Marketing - The "For Sale" Sign
- Preliminary Marketing - Flyers and the Brochure Box
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- The Multiple Listing Service
- Office Preview
- Broker Previews and Culinary Delights
- Office Flyers
- Marketing Sessions
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- The Purpose of Advertising in General
- Real Estate Company Advertising
- Individual Agent Advertising
- Neighborhood Announcements
- Open Houses
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- Convenience and Availability
- Why You Should Not Be Home
- Lighting, Fragrances, Pet Control and More
- Seller Financing
- Keeping the house Tidy and Neat
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